Bluetail's Opportunity

Creator Ownership is a Scam! 😉

Over the past year, Bruce Springsteen, Neil Young, Bob Dylan, Stevie Nicks, Bob Dylan and Future have all sold their catalogues for 8 or 9 digits. Why? Because the greatest power of owning IP is the ability to sell it.

Bluetail is the first music platform to allow creators the ability to fully employ their IP (including streaming, ads, licensing/syncing, and borrowing/selling IP.) The "creator ownership" narrative of web3 music is valuable only with all creator powers intact.

The problem with record companies isn't that they buy IP. It's that for the majority of creators, that transaction is made under duress. Through smart contracts, Bluetail makes the IP transaction fully transparent with no hidden legalese. Bluetail also provides users with connections to transparent creator services and opportunities to help their music proliferate as part of a performing rights collection.

You Can't Sell Your Music NFT for $100!

Congrats to the few artists selling units on Top of the Blocks. But one look at that site will show you how few artists can sell an NFT denominated in ETH, much less multiple copies. The digital collection meta has also been oversold. The highly publicized "million sales" of Tory Lanez' NFT album was a scam.

Face it: The wider world will not pay $100 for a music NFT. A few early adopters like Jonathan Mann who came into web3 with an audience can do that. Not for long. That behavior is unique to crypto natives with old school BTC/ETH money and will not proliferate into the wider music world. In order for most creators to make a living, web3 music must activate all possible income streams for a piece of media while reducing up front access costs.

Different Music for Different Platforms

Creators also have the ability to create different types of material. Some material may be better suited for quick auction, such as a Jonathan Mann meme song made to remix a crypto influencer's rant. Although funny, that Bitboy song probably won't be used in a playlist that anyone would license for a business.

But that same creator can produce other stuff, like album material, that may produce a longer revenue trail. Serious album cuts aren't going to sell as a meme for $1000 per song like the Bitboy parody, but album cuts can build value over time and serve as collateral to grow a project. This is where Bluetail can help.

Web3 tech can instantly "sign" and "unsign" artists and give advances.

Web3 tech can instantly transfer IP to and from an artist or company.

Web3 tech can personlessly create licensing opportunities for artists.

All while avoiding the accounting black box of legacy record companies. You know exactly the deal you're getting into.

Give Bluetail your bonus 1/1s, behind-the-scenes studio session and playlists. Earn the collateral you need for your music video, tshirt run, metaverse concert promo campaign or band van down payment.